Here’s why you must create a transparent andc100% original content marketing strategy to drive SEO.
Google’s search algorithm is constantly evolving. One of the latest updates to the algorithm is Google E-E-A-T or “Double-E-A-T”, which stands for Expertise, Experience, Authoritativeness, and Trustworthiness. This update is designed to help users find accurate and reliable information online by prioritising content from experts and trustworthy sources. Google frequently updates its search algorithm to […]